A comfortable non-intimidating workout environment, inviting lounge area, tailored technology driven fitness programs, and exceptional customer service all translate into one thing: 55 FITNESS. We provide adults 55-and-older with a fitness center experience that focuses on meeting their specific needs with low-impact machines, group workout settings, cardio equipment, state of the art technology, and a sense of community. Our fitness centers offer our members the opportunity to improve their health and wellness within a supportive community of peers.

The Fitness Industry

  • $29 Billion in the US and over $80 Billion worldwide per year.
  • AGR of 8% which historically has been unaffected by economic downturns.
  • Nearly 70 million or 1 in 5 Americans have at least one gym membership.
  • Between 2010 and 2019 the number of boutique fitness centers grew by nearly 1000%.

The 55+ Demographic

  • Is growing at an extremely fast rate, over 10K people turn 55 in the US every day.
  • Makes up approximately 1/3 of the total population of the US.
  • Is projected to control 70% of all disposable income over the next 10 years.
  • Account for 52% of all consumer spending in the US.
  • Recognizes the added value of education and custom-tailored fitness.


  • We offer an efficient, low cost, franchise opportunity; $100K Liquid
  • We offer a streamlined operation; Semi-Absentee
  • We work directly with our franchisees within the emerging phase
  • Boutique fitness center; Sites range 2,500-3,500 RSF

The Business Model

  • 20-minute predesigned station-based technology driven circuit workouts
  • Track progress through integrated technology
  • Create a NEEDED community within the business

Ready to start your 55Fitness franchise?